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Copenhagen, Denmark, Apr. 02, 2004 -- Vålerenga Ice Hockey, the Pharmanex-sponsored, defending Norwegian Champions have concluded the 2003/2004 playoffs. In the Championship final, Vålerenga faced long-time rivals from Storhamar. The seven game series ended up becoming incredibly close. In fact, three of the seven matches had to be decided by sudden death. The final 7th game turned out being one of them. Both teams were tied at 1-1, until the deciding goal was scored 1 minute and 54 seconds into the second period of sudden death. That night, Storhamar came out on top and ended up winning the playoffs four games to three.
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"Although they didn't win, Vålerenga played very well in the playoffs. And as we saw, it was just a matter of inches", says Mikael Linder, Regional Manager of Nu Skin Scandinavia A/S. "I know that their loss of long time team captain Atle Olsen who had to retire due to a back injury was a hard blow. A player of his magnitude is simply hard to replace. However, Vålerenga Ice Hockey have played well throughout the season, and we applaud their efforts", says Linder.
Pharmanex and Vålerenga Ice Hockey have been collaborating since November 2002. Before that time, Vålerenga had not implemented a nutritional aspect to their regimen of training. "When Pharmanex approached us it was definitely at the right time", says Petter Thoresen, now retired Head Coach of Vålerenga Ice Hockey.
"In addition to getting sufficient rest, it's important that individual players take responsibility when it comes to their diet. In my long career as an elite Ice Hockey
player and coach, I've always acknowledged the importance of eating right. Nutrition is the key if you want the human motor running at its optimal level. And elite athletes need that", says Thoresen.
With good results, Pharmanex supplements have been part of the players' diets during the last eighteen months. "As their coach throughout the last 3 years, I could definitely tell that those that were using Pharmanex supplements on a regular basis seemed to cope better with the physical stress that was being put on them throughout the season. And the fact that many of the players lead a busy lifestyle off the ice, makes Pharmanex supplements the optimal solution," concludes Thoresen.
Vålerenga will re-initiate their quest for gold when the 2004/2005 season commences in September.
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The Vålerenga organization, also known as Oslo's pride, was founded in 1913, and has throughout the years established itself as one of the leading Norwegian sports organizations. Since 1960, Vålerenga Ice Hockey has won 22 national championships, and fostered numerous national team players. For more information about Vålerenga Ice Hockey, see www.vif.no or call +47 81500007.
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Pharmanex®, a Nu Skin Enterprises' company (NYSE: NUS), is a leader in research and development of phyto-pharmaceutical and nutritional products. The company has a portfolio of multivitamin/mineral supplements, natural health products, standardized botanicals and specialized health systems. Based in Provo, Utah, Pharmanex® products are sold in more than 30 countries direct to the consumer through the Internet, and network of independent representatives. Pharmanex provides the Vålerenga Ice hockey players with LifePak ESSENTIALS, OVERdrive, Optimum Omega and Tegreen 97. For additional information see www.europe.pharmanex.com or call Nu Skin Scandinavia on +45 39548000.
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